Blog

Things have been going really well recently; we're really busy and have trained the same amount of people in the last 3 months as we did in the whole of last year!

Currently we're launching the ‘Kids Saving Lives' campaign we've spoken about in previous blogs, aimed at teaching basic first aid in schools to years 5 and 6. We're just in the middle of running a competition for the kids to design the logo which is proving good fun. It's going to be a really big campaign when we get going, we're going to target the media, Look North etc so look out for it! Another event coming up is the Yorkshire Business Market at which we're going to have a trade stand, hopefully that'll go well and we might sell some more of those 399 first aid kits from an earlier trade show!

As this is the last blog we'll be writing, we thought it would be good to think back over our start up and try and sum up the things that have worked for us, and also the things that haven't. One of the main pieces of advice we would pass on is; keep at it, even if things aren't going so well; if you don't keep trying then you're certainly never going to get anywhere. Sometimes we'll try all week and only find a good contact on Friday afternoon!
Another important lesson we've learned is that cheap isn't always best; we're currently having our website redesigned as the previous (and bargain price one!) just wasn't working. Sometimes it is worth investing in important things, a website is like your shop front so it needs to look good and work well!

Something that really hasn't worked for us has been mail shots, people have tended to just put the flyer in a drawer and forget about it.

Also don't expect to start seeing a lot of money come in for the first 18 months to 2 years - Rome wasn't built in a day! When it's up and running though, it's wonderful and although initially you might wonder what you're doing, you end up not wanting to work any other way.

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