Events
Marketing Your New Business
Understand the basics of market research and marketing, learn about your customers and the competition.
Friday, 12th March 2010 | 09:30 am - 12:30 pm
Venue
Woodend Creative Workspace, Scarborough
Description
This module will help you understand the basics of market research and marketing, learn about your customers and the competition. You will learn what your marketing plan should include and the importance of setting targets and regular reviews of the plan.
This module will help you understand the basics of market research and marketing, learn about your customers and the competition. You will learn what your marketing plan should include and the importance of setting targets and regular reviews of the plan.
Aimed At
New or potential businesses owners with little or no marketing experience. A refresher for businesses who want to make more formal marketing plans.
New or potential businesses owners with little or no marketing experience. A refresher for businesses who want to make more formal marketing plans.
Main Points
This
module includes an opportunity for you to identify the gap in the
market that you hope your business will fill; why might customers want
to buy from you and what might they be prepared to pay; who exactly are
your customers and more importantly who is your competition – why
should your customers buy from you and not from them!
